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Zeekr CEO responds to releasing two new Zeekr 001 models in one year

August 16, 2024 sunying BLOG

According to Fast Technology on August 14, the 2025 Zeekr 001 and 007 were released last night. After the meeting, Zeekr held a media group interview.

Talking about the release of two new models of Zeekr 001 this year, Zeekr said that the 2024 Zeekr 001 was planned at the beginning of last year, but the market situation changed this year, and 001 was iterated in the first half of the year.

In response to questions from the outside world about the release rhythm, Zeekr CEO said: “The reason why we chose to release the new 001 twice within a year is mainly based on keen insight into market demand and the rapid advancement of technology research and development. We hope to bring consumers a better and smarter travel experience through continuous product iterations.”

Zeekr CEO An Conghui further said, “Maybe we didn’t do it well enough and didn’t communicate in advance. Zeekr’s products will be released in advance in the future.”

“At present, the hardware has been iterated in place, and the focus will be on software iteration and upgrades for a long time in the future.”

It is reported that after the release of the 2025 Zeekr 001 last night, Zeekr provided old car owners with a discount of 10,000 yuan.